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We're Open, Tallahassee: Bees Knees uses online platforms to expand business

Posted at 7:05 PM, Jun 22, 2020
and last updated 2020-06-22 19:05:12-04

TALLAHASSEE, Fla. (WTXL) — With the economic uncertainties from the coronavirus, we here at ABC 27 are shining a light on businesses that are doing their part to help out the community while keeping their business open.

A Railroad Square entrepreneur is adapting her business to get more buzz outside Tallahassee.

Lyn Russell opened The Bee's Knees four years ago, selling unique jewelry.

Her business is down about 75 percent because of the coronavirus pandemic. Russell says repeat customers and her online Etsy store, which saw a dramatic increase beginning in April, have kept her business going.

"People, I think, were just bored, staying at home and ended up perusing Etsy," said Russell. "And the beauty of Etsy is it's open 24/7, and so I would have a sale every day, and they would be good sales."

Russell says she's a military brat, and that's helping her to adapt to whatever changes come her way.

She's also upped her level of cleaning around the store to keep everyone happy and safe.

"I have hand sanitizer by the front door, I Lysol when they come in and when they leave, I Lysol all the handles, I Lysol my carpet," Russell said. "I vacuum a lot, I'm wiping down all my display cases with Windex. So, I mean, I cleaned before, but now you're super conscious of it."

You can visit Russell's brick and mortar store in Tallahassee's Railroad Square Thursday through Sunday between 12 p.m. and 5 p.m.

You can also check out her online Etsy store.

If you're a business supporting our community, we want to hear from you.

ABC 27 has made it easy to submit your own business.

This is not just Tallahassee. South Georgia small businesses, we want to hear from you too!

Click on the We're Open, Tallahassee tab at the top of the ABC 27 website. Then, tell us your story by filling out the section to the right.

It's our way of letting people know you are open for business, and how they can support you.

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