No, Netflix is not adding commercials

No, Netflix is not adding commercials
Posted at 3:51 PM, Aug 19, 2018
and last updated 2018-08-19 13:01:16-04

(RNN) - Binge watchers and cord cutters can breathe a sigh of relief now that Netflix has set the record straight.

The streaming giant is not adding commercials, so there’s no need to hit send on any more angry tweets.

Cord Cutter News initially reported users in the U.K. noticed commercials playing between episodes this week. Reddit users also helped spread the word.

Having to suffer through commercials may seem like a first-world problem, but angry tweeters began threatening to leave Netflix if they didn't reverse course.

Part of Netflix’s appeal is not having to watch commercials in the middle of a show or between episodes.

It’s always been a binge watcher’s paradise. It even gives you the option to skip the opening credits on some programs.

The outrage picked up so much steam, Netflix had to release a statement Friday explaining what was really happening.

According to CNN, Netflix is only experimenting with video promotions between episodes. Viewers have the option to skip it.

"We are testing whether surfacing recommendations between episodes helps members discover stories they will enjoy faster," Netflix explained in its statement. "It is important to note that a member is able to skip a video preview at anytime if they are not interested."

The promos are personalized recommendations for other shows and movies that Netflix offers, according to the statement. Even so, having to manually skip the promos is not sitting well for some users.

Netflix runs hundreds of test a year and most of them are never adopted.

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