(CNN) - Brace yourself for edible gold.
Hershey's is releasing a new flavor for the first time in more than 20 years.
The candy bar is created with peanuts, pretzels and caramelized creme, giving it a gold-colored coating.
It is known as Hershey's Gold.
The new offering is just the company's fourth flavor, and the first new release since 1995.
It is expected to be in stores Dec. 1. Hershey's announcement coincided with an ad campaign for the new candy bar featuring gold medal-winning Olympians.
?? “After over 100 Years of making chocolate, Hershey’s strikes GOLD!”https://t.co/M6C5pRpK3v
— HERSHEY'S (@Hersheys) November 1, 2017
Why wait for @TeamUSA to score gold at the #WinterOlympics? You can #tastethegold with new #HersheysGold! @Hersheys FTW! ?? #sponsored pic.twitter.com/VRJ0Ybkwh4
— Simone Biles (@Simone_Biles) November 1, 2017
Copyright 2017 CNN. All rights reserved.
