PAWTUCKET RI (WJAR/CNN) - One of the largest toy makers in the world is doing some good for the environment.
Hasbro is launching a toy recycling program.
The company wants to transform your donated toys into material used to make playgrounds, park benches and flower pots, among other things.
It's partnering with recycling company Terracycle.
The company announced earlier this year that it would began using PET material for its product packaging beginning in 2019.
“Hasbro’s toy recycling program is the first brand-sponsored national recycling program in the industry, and we are proud to partner with the passionate team at Hasbro to offer consumers a simple, sustainable solution for recycling their well-loved toys and games,” said Tom Szaky, CEO of TerraCycle. “Our expertise in product recycling is a great fit for a company like Hasbro that is committed to reducing the environmental impact of their products throughout its lifecycle, including end of life.”
The process is simple for consumers to participate.
Just visit the company’s website to sign up and get a free shipping label for your package.
The program will be tested in the United States and if successful will expand worldwide.
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