Solar selfies bring light, money to help Tallahassee's homeless

Solar selfies bring light to Tallahassee's homelessness
Posted at 11:10 AM, Aug 21, 2017
and last updated 2017-08-21 07:42:55-04

TALLAHASSEE, Fla. (WTXL) - Residents who post pictures of themselves during today's solar eclipse to social media can help the homeless, thanks to a campaign by a Tallahassee-based marketing firm.

BowStern Marketing Communications says it will donate $5 for each solar selfie posted with #SolarSelfie to Facebook, Instagram and Twitter to The Kearney Center, which provides emergency services to people experiencing homelessness.

"Unfortunately, homelessness isn't rare in our city, but The Kearney Center and their partners are doing incredible work to change that," Kelly Robertson, CEI and co-founder of BowStern, said in a news release.

"Our solar selfie campaign is intended to allow folks to have fun during the eclipse but also do some good for others in the community."

More information about the Solar Selfie campaign can be found here.

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