Randi Zuckerberg on the Power of Social Media

Randi Zuckerberg
Posted at 7:37 AM, Nov 10, 2015
and last updated 2017-05-30 10:29:17-04

TALLAHASSEE, Fla. (WTXL) -- Randi Zuckerberg took the stage at the Ruby Diamond Concert Hall on Wednesday. The entrepreneur talked about everything from her time at Facebook, to writing two books and even her own struggles using social media sites.

She says it's not if people use social media sites that could cause problems, but how they spend their time while they're on it.

"That gives all of us such incredible tools to get our voice and our personal brand out there. We now have all been given this gift of a giant megaphone. So whatever you're thinking, the causes that you're passionate about, whatever you want to be considered an expert or a thought leader on. You can now get your thoughts heard widely and very very cheaply," said Zuckerberg.

Another big topic she focuses on was starting the conversation about social media early. That's why she says why she wrote two boots, Dot Complicated and Dot.

Both tackle key issues when it comes to gadget overload, but Dot takes those important topics and gears them toward children. That's something Zuckerberg says is vital to making sure every child knows how to be responsible with how they spend their time online.

"I feel like kids are so tech savy so early today. You see a one-year-old, or a two-year-old, that are swiping and playing with iPhones and gadgets. I also think that parents today are a little overwhelmed with technology and parenting, so enabling them to have that conversation with their children is something I wanted," said Zuckerberg.

This was the third year for the Power Forward Speaker Series, and organizers say they hope to continue to be able to bring these big names in business to the Capital City.